Modules

Module 1: Strategic PlanningToolbox
Key Points
  • The more inclusive a clinic seeks to be in providing access to oral health care, the less likely it is to be able to achieve financial sustainability. By the same token, the more a clinic limits uncompensated care, the less oral health care it is able to provide for people with low incomes.
  • A clinic’s business plan tells the clinic’s story—past, present, and future—moving from mission and goals to the planned growth and financial projections that will support the mission and goals.
  • The business plan is useful within the organization for evaluating progress on accomplishing its objectives and educating employees.
  • The business plan is a practical tool for communicating goals and objectives to others, including potential grant funders and banks from which you seek loans.
  • Although those preparing to launch a brand-new clinic may not yet have all the information they need to complete a business plan, it is important to start writing the plan early on, because the process will help identify issues that need attention.
  • It may be helpful to obtain expert assistance when writing a business plan.

Parts of this module were adapted, with permission, from Russell B. n.d. Growing and Sustaining a Dental Clinic Within the Primary Care “Safety Net”: FQHC Dental Clinic Operations in a Changing Environment (PowerPoint presentation) and from Russell B. 2005. New Dental Director Training Manual: For Federally Qualified Health Center and Other Safety Net Dental Programs. Des Moines, IA: Iowa Health Foundation, Iowa Department of Public Health, and Iowa/Nebraska Primary Care Association.